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MAG stationery
Brand Identity
Mines Advisory Group stationery refresh accommodating newly updated logo.
A conscious decision was made to drop the skull and crossbones, that appears as part of the MAG brand identity, as it was felt the image didn’t always communicate the right tone when applied to certain correspondence.
The suite of stationery features facts about the land MAG has reclaimed in respect to each stationery item, for example the business card describes the equivalent land saved to that of the size of the card itself if used as a unit, and so forth.
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